Prevent Junk from Cluttering Pardot – make an Automation Rule –


Junk records or wrong emails can come into your pardot account in multiple ways. There are common ways, including via form submission (someone enters a flawed email address to avoid being added to a pardot mailing list), import, or even sync to Salesforce. Instead of spending hours manually cleaning records, use an automation rule to clean your database automatically. In this pardot method, we’re...

Pardot takes 30 minutes to record duplicate activities.


You might have come across scenarios where consecutive submission of the same form (even if it’s with different values for fields other than the email field) or submitting multiple forms which are using the same form handler,  a) Did not increment the score of the prospect even though the score is supposed to increment by a particular value every time a form is submitted, b) Under prospect...