Adding Prospects to SF Campaign

A

Hello All,

I had a query while working on one of my project where client wanted that prospects to be created through Pardot forms should automatically be synced with a salesforce campaign in SF.

Update the lead (details submitted), create a task and add the lead to a campaign.

Solution : This can be achieved through Automation Rules. In Pardot, Automation Rules are repeatable, criteria based rules that find matching prospects and apply actions to them. This would be applicable for a lead and contact.

Marketing > Automation > Automation Rules > Click on Add Automation Rules > Fill the Required Details

Rules :

Prospect CRM status…………………is……………………Lead

Or

Prospect CRM status………………….is……………………Contact

Actions :

Create Salesforce Task

>Click on Add new Action

Add to Salesforce Campaign………..Test………………..Sent

 

 

About the author

Maithili Sarambekar
By Maithili Sarambekar

Category